Kärcher cleaned the Theatre and the Council Square in Brasov
- in the month of April a little bit of the beauty of the two sights was given back to the people
The cleaning expert, Kärcher Romania, announces the successful completion of the cleaning project of two of most important cultural and historical landmarks in Brasov: The Sică Alexandrescu Theatre and the fountain in the Council Square. This event marks an important step in the company’s mission, reinforcing its commitment to the preservation of Romania’s cultural heritage, following the editions in Sibiu and Timisoara.
Preserving Romania’s cultural values
The Council Square in Brasov, a symbol of local history and tradition, has been restored to its former glory with the help of Kärcher cleaning technologies. Deeply rooted in Brasov’s cultural heritage, the Council Square is one of the iconic places in the city, visited by millions of tourists every year.
During a working week the fountain and the area around it were entirely cleaned and the chewing gum removed from the pavement, helping to reinvigorate this historical outdoor corner.
In parallel, The Sică Alexandrescu Theatre, a cultural gem of Brasov, underwent a meticulous cleaning process, as well. Kärcher Romania brought its expertise in the delicate cleaning of historical buildings, restoring the brilliance and beauty of this theater by removing graffiti from the 800 square meters of exterior walls, cleaning the pedestal of the Andrei Mureșan statue, and 1,400 square meters inside the building: cleaning the marble floor, the interior stairs, the carpet in the foyer, and the Great Hall balcony.
„The cleaning project carried out in Brasov is part of our local social commitment for a cleaner world. It has taken shape thanks to a collective effort, with 14 Kärcher experts and 30 volunteers working side by side for 5 days to clean the two chosen targets: the Sică Alexandrescu Municipal Theatre and the fountain in the Council Square. We are dedicated to bringing value to our communities, and through this initiative, we contribute to maintaining and preserving Brasov’s rich cultural heritage for future generations.”
Monica Iavorschi,
CEO Kärcher Romania
Kärcher technologies used in the project
The Kärcher Romania team brought back the original shine of the Council Square and the Municipal Theatre in Brasov, using the most modern cleaning technologies to date. The process included a meticulous evaluation of each item in the square, followed by the use of 37 specialized equipment with 10 types of technologies to achieve high quality results: high-pressure cleaning with water but also sandblasting, steam cleaning, mechanized sweeping, floor washing with scrubber-vacuum equipment and textile washing with spray-extraction vacuum cleaners, window vacuuming but also classic and wet-dry vacuuming.
For more details and photos from the cleaning and renovation process, we invite you to visit the event page here: www.kaercher.ro/Brașov-Renovare-2024
Kärcher’s mission
Kärcher is dedicated to the preservation and revitalization of world’s cultural and historical heritage, and with this project in Brasov the company continues a long tradition of involvement in the preservation of cultural heritage sites.
Since 1980, as part of its sustainability strategy, equipment manufacturer Kärcher has restored and cleaned more than 191 monuments and buildings around the world, a significant contribution to the preservation of these important cultural monuments.
In addition to Brandenburg Gate in Berlin, the list of cultural monuments cleaned includes the Statue of Liberty in New York and the sculptures of the heads of presidents on Mount Rushmore. Cleaning work is always carried out together with restorers and art historians. Last year, St. George’s Square in Timisoara was cleaned.
In the context of Brasov’s recognition as one of the best tourist destinations in the world in 2024, according to Tripadvisor’s ranking, the importance of maintaining and promoting the city’s cultural and historical values becomes more than obvious. Brasov ranks 21st in this ranking, being the only location in Europe included in this ranking.
About Kärcher
Within the Kärcher Group, with over 90 years of existence, a team of 16,000 employees from 82 countries work together to make the world a cleaner place. As market leader in cleaning technology, Kärcher offers comprehensive cleaning and care solutions, with a turnover of 3.294 billion euros in 2023.
Kärcher has been present in Romania since 2008, with 115 employees, 10 Kärcher Center branches, a national service network, and nationwide coverage through major retail chains and authorized distributors. In 2023, the company’s turnover reached 151 million lei, an increase of 20% compared to the previous year.
The portfolio of solutions contains over 3,000 products, and Kärcher leads in innovative cleaning technology, with over 718 active patents in this field.
The Kärcher range is divided into two major categories: products for household use and professional ones. Professional equipment meets the cleaning needs of companies in various fields, including industry, construction, transportation, retail, cleaning companies, municipalities, and public institutions.
The range of household products offers many innovative cleaning solutions, such as steam cleaners, window vacuums, electric mops, traditional vacuums, upright or specialized ones, as well as the well-known pressure washers. The name Kärcher has become synonym for high-pressure cleaning, being included in German and French dictionaries related to the definition of pressure washing.
